Why mazda

Conventional internal combustion engines only harness around 30 percent of the potential energy of fuel. So Mazda engineered a smarter engine. With higher compression ratios than conventional engines. Squeezing far more energy from every drop of fuel. The SKYACTIV-X is a groundbreaking new engine exclusive to Mazda in which the benefits of a spark-ignition gasoline engine—expansiveness at high rpms and cleaner exhaust emissions—have been combined with those of a compression-ignition diesel engine—superior initial response and fuel economy—to produce a crossover engine that delivers the best of both worlds.

To instill the joy of driving into every Mazda, we engineer with a human-centric development philosophy. Instead of focusing on the mechanics of vehicle dynamics, we started our development with people.

Running countless studies on their characteristics and behaviors to design a vehicle that works harmoniously with the driver. The result? A car that feels like an extension of your body, with more precise steering, better control, and less fatigue. Fostering a bond between car and driver is a task that goes beyond driving dynamics. Another opportunity for Mazda to improve the driving experience. As we turn our works from paper, to clay, to metal, and teach our machines to cut and polish like artists, the human touch is ever present.

The diligent care that goes into design and fabrication continues during the paint process. A combination of precise mixing and expert application technique ensures that the color and finish are worthy of such breathtaking designs. The Soul Red Crystal Metallic color is a beautiful example of what can be achieved through this meticulous application process. The Vision Coupe pays homage to classics that defined Mazda elegance. Handcrafted bodywork provides contrasts of light and shade that create a sense of fluid movement.

Breathing life into the car. That's Mazda Design philosophy. I Agree. Owners Service Warranty Recalls Parts. If they do, I believe they will feel the joy of driving and love their cars all the more". Home Mazda News. Apr 14, at pm ET. By : Jake Holmes. Got a tip for us? Email: tips motor1. Car Buying Service Get upfront price offers on local inventory.